About Us
INSUFFICIENT CONTEXT
AI-Inspired. Human-Worn.
The Origin Story
It started with a prompt. A simple question asked of an AI: Plan my life.
The response? Insufficient Context.
That answer was so perfectly honest, so hilariously human, that it became more than an error message. It became a philosophy. We all operate on insufficient context. Every decision, every algorithm, every moment of doubt. The AI is not wrong. It is just the first one to admit it.
What We Make
T-shirts for people who live at the intersection of tech and humor. For the prompt engineers, the AI wranglers, the crowd who asked ChatGPT for advice and got hallucinated references. Each design is a love letter to the beautiful chaos of working alongside artificial intelligence.
The Philosophy
We believe AI is the most exciting thing to happen to humor since someone first explained recursion. Every shirt we make is designed by humans who work with AI daily and find the whole situation absolutely hilarious. No corporate blandness. No sanitized messaging. Just the raw, unfiltered truth of what it is like to live in the age of artificial intelligence.
Insufficient Context is a feature, not a bug. And now you can wear it.
I asked AI to plan my life and it said Insufficient Context.
The shirt that started it all